Adam Rafferty

Adam Rafferty Rethinks Recording CDs & Distribution

Note: This article is NOT a gripe & whine session. It’s an inquiry of “what should musicians do now that the game has changed?”

Below I will outline 12 points.
Items 1 – 6 diagnose “the problem” with doing things the old way in the today’s environment (it’s a mismatch)
Items 7 – 11 become solution oriented, so yes there is hope! (we have to think differently)
Item 10 is my big AHA moment and I describe what I may do next

Yesterday, a simple discussion with my girlfriend while riding in the van turned into a brainstorming avalanche.
My girlfriend asked me “when will